01
Numa Numa
Before reaction videos, there was one guy having the time of his life at a webcam.
Archive score99
Internet archive / 2004
Internet moments from 2004
Backdrop
The Internet in 2004
Year reference
Firefox 1.0The open web had a mass-market alternative.
Source: Mozilla via Wikimedia Commons- Facebook launched at Harvard while MySpace expanded the profile-driven social web beyond early adopters.
- “Web 2.0” became shorthand for a web built around participation, comments, tags, and users making the thing together.
Follow the thread
Trails from 2004
Archive order
Archive picks
02
Salad Fingers
“I like rusty spoons.”
Archive score96
03
One Does Not Simply
Boromir’s warning about Mordor became the internet’s formal way to say that an ordinary task is not so simple.
Archive score96
04
Magical Trevor
A tiny wizard, a disappearing cow, and one relentlessly cheerful loop made nonsense feel like a complete genre.
Archive score94
05
Experimental Film
Strong Sad and The Cheat made an artsy music video, then treated its collapsing film grammar like a very serious production problem.
Archive score93
06
The Llama Song
A llama, a duck, a potato, and one extremely committed nonsense song made Flash feel like its own tiny musical genre.
Archive score92
07
Pencilmation #1
A pencil drew a stick figure, immediately started ruining his day, and launched a web-cartoon universe.
Archive score92
08
The Kitty Cat Dance
A dancing cat-photo loop and a tiny chant made “dance dance dance” an early-web earworm.
Archive score91
09
The Picard Song
A tiled Captain Picard, a tiny dance track, and one phrase invented a new kind of looping web joke.
Archive score91
010
Kenya
A relentlessly cheerful cartoon tourism jingle asked where you could see lions and tigers, then insisted: only in Kenya.
Archive score90
011
FPS Doug
FPS Doug became a compact, instantly recognizable internet-comedy artifact.
Archive score90
012
Tron Guy
A handmade light-up suit made its creator a recognizable early-web personality.
Archive score89
013
Quiznos Spongmonkeys: Coupon
Quiznos returned to the Spongmonkeys for a coupon pitch sung with the same deliberately baffling energy.
Archive score86