2009 / Video / Infomercial parody
The WTF Blanket
Jack Douglass took the Snuggie’s already-bizarre sales pitch one step further and made a fake commercial people kept forwarding.
The original is hosted off-site; this page provides context and a link to it.
What was this?
A deadpan announcer treats ordinary blankets as an engineering problem, then sells a robe worn backwards as a miracle product with increasingly ridiculous benefits.
Why it spread
The creator upload became a major 2009 YouTube hit, collecting millions of views and coverage from outlets that recognized the simple infomercial joke.
What happened
A deadpan announcer treats ordinary blankets as an engineering problem, then sells a robe worn backwards as a miracle product with increasingly ridiculous benefits.
Where it came from
Jack Douglass made and uploaded the Jacksfilms sketch in January 2009, parodying the Snuggie infomercial’s logic rather than targeting a person.
Why it mattered
It captures an early YouTube sketch move that still works: match a familiar ad’s cadence exactly, then make every claim stupider than the last.
How it spread
The creator upload became a major 2009 YouTube hit, collecting millions of views and coverage from outlets that recognized the simple infomercial joke.
Keep going
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